Smoking jacket dyed from the tobacco plant







Tobacco Natural Dye
TAG Colours
Natural colorants renewable source
for textile dyes
Dry tobacco leaves and stems
Source of organic textile dyeing
Tobacco Natural Dye
“Expect less focus on pattern and more on texture:
the sign of an adventurous approach to fabric”
Bill Prince - Deputy editor, British GQ
The Telegraph 01/16:
Men’s Fashion Trends 2016: Take On Texture And Ton

10 SUSTAINABLE DESIGN STRATEGIES
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DESIGN TO REDUCE CHEMICAL IMPACTS
Uses non-toxic insecticides + organic pesticides
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DESIGN TO REDUCE ENERGY + WATER USE
40% less water to grow tobacco than cotton 40% less
energy to dye fabric using AVANI Colours
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DESIGN TO MINIMIZE WASTE
TAG is committed to local and global farmers for their raw
material resources. They have the capacity to scale up as their
commitments are in growing regions as well as processing.
DESIGN FOR RECYCLING/UPCYCLING
They have at present 4,000kgs which is a significant quantity of their base product.
Light and Colourfast tests are complete and ISO compliant.
DESIGN THAT EXPLORES CLEAN + BETTER TECHNOLOGIES
AVANI Colours can be used in traditional industrial dyeing machines,
and once completed the water is clear.
Zero VOC’s and No residuals.
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DESIGN THAT MODELS NATURE + HISTORY
Inception 7 years ago created natural dye from the tobacco plant.
Fast crop turnover (90 days to grow the plant for harvest)
Anti-microbial (inert)
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DESIGN FOR ETHICAL PRODUCTION
Increased discussion between producer and maker,
as well as having a detailed understanding of product history.
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DESIGN TO CONSUME BETTER
Client oriented system allows for crafted relationships that believe
in long-term pride in ownership which is inherently sustainable.